UNSA Faculty of Transport and Communications MA students visited BH Telecom

On 25 December 2024, master's students from the UNSA Faculty of Transport and Communications visited the facilities of BH Telecom as part of their course on Customer Relationship Management. The visit was led by Dean, Prof. Dr. Amel Kosovac, providing students with valuable practical knowledge and insights into modern telecommunications processes and business strategies.

During the visit, students were warmly welcomed by Emir Višća, Director of the Promotion, Sales, and Support Directorate, and Emir Jerlagić, Head of the Customer Support Management Department. They explored the application of Customer Relationship Management (CRM) systems, which are essential for enhancing customer relations and providing high-quality support.

A particular emphasis was placed on BH Telecom's business philosophy, which focuses on customer needs. Students had the opportunity to witness firsthand how support processes for residential and business customers are conducted at the Customer Support Center. Through discussions with BH Telecom representatives, they gained a deeper understanding of the operational and strategic aspects of the telecommunications sector, linking theoretical knowledge acquired in their studies to real-world business situations.

This visit marked a significant step in the development of future professionals in the field of transport and communications, enabling them to better comprehend the contemporary challenges companies face in managing customer experiences.

The Faculty of Transport and Communications expressed sincere gratitude to the BH Telecom team for their warm welcome, professional presentations, and willingness to share their knowledge and experiences. This collaboration exemplifies good practice in connecting academia with industry to enhance education and develop skilled professionals.

Dean, Prof. Amel Kosovac noted that the visit was extremely beneficial for students as it allowed them to see how modern customer support systems operate and how advanced CRM tools are implemented. Such activities significantly strengthen students' practical knowledge and serve as an important bridge between academic education and real business processes.